Taylor Swift matched her manicure to her sparkling red Vivienne Westwood dress at the 2025 Grammys — and while her exact ...

We speak with Afghan-German writer Moshtari Hilal about her book Ugliness, and the politics of how beauty is constructed.

"Edgewater is simply stunning," she says. "The views, the energy, the endless options for activities and dining, and the easy ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

From Flo Jo to Sha’Carri Richardson, Black athletes continue to redefine sports fashion and empower a new generation.

The air is thick with the mingled scents of kettle corn, grilled onions, and that unmistakable eau de flea market – a heady ...

As summer rolls in, embracing these fresh beauty trends is more than just chasing the latest styles; it’s about celebrating your individuality, comfort, and the natural beauty within. Whether you ...

Fluffy nails are taking the nail art scene by storm! Learn about this unique trend and how to achieve the perfect fluffy look ...

From Isamaya Ffrench to Evanie Frausto and more, nine of New York Fashion Week's backstage beauticians weigh in on how ...

Let’s face it: flawless skin and confidence go hand in hand. Whether you’re dreaming of a radiant complexion or tackling more ...

It's important for leaders in beauty and wellness to create environments that serve both as self-care sanctuaries and content ...

Grammy Awards was a starry event where a slew of celebrities showcased not only their talent but also their unique styles on ...