In a strategic effort to adapt to its changing business environment, Zomato has revealed a corporate rebranding to 'Eternal'. This decision, which received approval from shareholders via a special ...

In contrast, IndusInd Bank, ITC, UltraTech Cement, Asian Paints, Tata Motors, Axis Bank, Mahindra & Mahindra, and Nestle ...

Indian grocery giant BigBasket eyes IPO in 2 years as business booms India's BigBasket is planning to go public in the next 18 to 24 months, its CEO said, as the Tata Group-backed grocery giant ...

The race to reach a netizen’s doorstep with a platter full of goodies at unprecedented speeds is as real as it gets, and so ...

Let us delve into the humble beginnings of Pepsi and its phenomenal rise to become a global leader in the Fast-Moving ...

Apple refreshes iPad Air and MacBook Air with new chips, Samsung launches mid-range Galaxy A56 and A36 smartphones. MeitY ...

Why do brands court controversy? In the hope that it creates a buzz, and the resulting conversation increases brand awareness ...

Zomato has bagged the approval from its board to rename itself 'Eternal limited'. The company's CEO, Deepinder Goyal recently shared the news, and the brand also unveiled the new logo for the ...

Your customers are a fickle bunch. They are attuned to the current market trends and social issues. Tapping into their behavior will afford you a wealth of information, from the psychology behind ...