Samba TV’s State Of Viewership Report Reveals OTT and Linear Viewership Sets New Record, with Streaming up 56% YoY and Linear Growing at 8%
Live Sports, the Presidential Election, and Streaming Growth Signal a Shift in Consumer Viewing Habits as AI-powered Targeting Unlocks New ...
Advanced Television35m
Report: Live events the new battleground of audience engagement
Samba TV, a specialist in AI technology for media analytics, has released its State of Viewership Report for the second half of 2024, analysing 51 billion hours ...
Daily Express US on MSN25m
Disney Sports boasts $4.85 billion revenue despite ESPN's streaming crisis
Disney have released information from the fourth quarter of 2024 posting a whopping income despite their loss of subscribers ...