Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...
We think that Airbnb's global online travel agency position will strengthen over the next decade, driven by a leading alternative accommodation network (source of its narrow moat) of over 5 million ...
Airbnb captured significant market share from hotels and competitor Vrbo in 2024, buoyed by product enhancements and strategic marketing.
Mertz shared plans to invest $200 million to $250 million in 2025 to launch and scale new businesses, with the bulk of the spending concentrated in the first nine months of the year. Airbnb expects Q1 ...
Operating within a marketing agency or a corporate setting, this role involves close collaboration with various departments such as sales, product development and advertising. Roles focusing on ...
The former global SVP of Advertising at Company 3 makes a big entrepreneurial move. A shley McKim has launched her strategic ...
Nike has triumphantly returned to its roots, focusing on sport while overinvesting in brand, but undoing the damage from the ...
Unlock your potential with the 10 must-listen podcasts for entrepreneurs, offering expert insights on growth, strategy and ...
As we reflect on this year’s game, let’s take a look at what brands can learn from the event and apply to their own advertising and marketing strategies. Score a Touchdown in Seconds: The Super Bowl ...
Expedia's migration during 2020-24 to a unified platform, which shares marketing, data, supply, and loyalty (One Key) across its brands, versus the previous siloed structure, is buoying the company's ...