Buying 30 diamond chains for a quarter of a million dollars is just the latest in a series of moves that illustrate how the rapper is transitioning from a local talent to an industry mogul.

If you couldn't tell from all the times he's mentioned him in interviews or the songs he's featured him on, Jay-Z is Pusha ...

Kendrick Lamar's 2025 Super Bowl Halftime Show chain has left viewers ... New Orleans on Sunday (Feb. 9), the rapper appeared on the field wearing a diamond necklace featuring a lowercase ...

In a recent social media post, rapper Kanye West requested a jeweler to help him design a diamond-encrusted chain that ...

For his halftime performance at the Super Bowl 2025, Kendrick Lamar, 37, wore a diamond lower-case “A” chain, which many ... so much momentum it scored the rapper five Grammys last weekend ...

During his performance, Kendrick wore a large chain necklace that had a hidden meaning, that fans quickly worked out. The rapper took to the stage wearing a massive silver and diamond chain ...

During his performance in New Orleans, La. on Feb. 9, the rapper appeared on stage wearing a diamond necklace featuring a lowercase letter "A." The letter holds significance to Lamar, but many ...

He was 20 years old. The group allegedly invaded the rapper’s Airbnb rental in Los Angeles with the aim of stealing his diamond-studded Rolex watch and Cuban link chain. They ended up stealing ...