The Smokies have officially announced their name change to the Knoxville Smokies and shared what their new team logo and ...

The primary logo features the fan-favorite bear with the rolling Smoky Mountains. The Smokies script sits on top of the ...

The Toronto Sceptres, Montreal Victoire, Ottawa Charge, Boston Fleet, Minnesota Frost and New York Sirens will start the PWHL ...

The Edmonton Oilers have revealed a stunning new logo ahead of their inaugural Dia de los Muertos (Day of the Dead) game next ...

And there’s a lot more to come. ILTHY has partnerships planned with the Cavs, Sega (for Sonic the Hedgehog 3, which is being ...

The gloves worn by the Terps are also red with a color-shifting UA logo. The ties between Maryland and Under Armour run deep.

The German luxury automaker wouldn’t seem like a natural partner to a growing golf fashion brand, but the inspiring principle ...

More than a few companies that did well in the past are out of favor with investors. And that could spell opportunity.

The Professional Women’s Hockey League has unveiled new-look uniforms for its six franchises ahead of the 2024-25 season.

It's not just a sign that Nike and Sinner are moving on from his "carrot" era—it also hints to an exciting shift happening within the brand's big-name roster.

Taylor Swift has made over a dozen appearances at Chiefs games. Her gameday fashion has ranged from forgettable to luxe and ...

Each PWHL team operated under its city name, with players wearing jerseys featuring the league’s logo in its inaugural season before ... Led by PWHL vice-president of brand and marketing Kanan ...